A product designer with a focus on user experience, visual, and interaction design
I started my design career 15 years ago working in advertising (art direction work). Since then I've broadened my talents in product/experience design. For the past 10 years, I've worked as a product designer for tech and startup companies. Currently building an ML platform.
Thanks to my engineering background I decided to develop my blog. I really enjoyed studying web editor and writing posts, which helped me a lot, later on, to understand the concept of the Web.
In addition, I illustrated a mobile game for a non-profit organization that was used in schools as teaching material.

Tradecraft
Ideation, User Research, Personas, Competitive Analysis, Journey Mapping, Product Strategy, Wireframes, Interaction Design, Prototyping, Usability Testing, Responsive Design, Logo Design, Editorial Design, Graphic Design, Photography, Typography, Keynote decks, Presentations Design, Layout, Video & Motion Editing, Agile & Lean Methodologies, Painting, Drawing, Sketching, Illustrations

Applications
Adobe Creative Cloud, Photoshop, Illustrator, Indesign, Sketch, Figma, Keynote, Balsamic, Invision, Miro, Trello, Jira, Confluence, Notion, Principle, Acrobat, PowerPoint, Excel, and Whiteboarding (I love analog as well)

Interests
When I'm not busy, you can find me playing with the child on drums and guitar, cycling to new places in town, meeting new people through ADPList, Meetups, and finding the next mountain travel adventure.




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